Capitol Cider House

Branding, Identity System, Cider Packaging, Mural, Exterior Signage, Website. 

Challenge:

Jared Fackrell was starting a cider bar and brewery from scratch. He needed an identity system that could stand out in the crowded bar scene in DC. The cider scene was starting to grow and they wanted to make sure Capitol Cider House could carve its own path, in business and with its identity system.

 

Challenge:

Jared Fackrell was starting a cider bar and brewery from scratch. He needed an identity system that could stand out in the crowded bar scene in DC. The cider scene was starting to grow and they wanted to make sure Capitol Cider House could carve its own path, in business and with its identity system.

Solution:

We developed a custom typeface for the logo using a combination of angular serifs and cropped letters to emulate the geometry of DC's city grid.

After developing the logotype and apple mark we continued to explore a design language based on three colors (red, white and blue baby!) and simple geometric shapes. The result was a modular system that could be rearranged to build murals, cider cans, matches, menus, social graphics and beyond. 

Learn more about Cap Cider here.

Solution:

We developed a custom typeface for the logo using a combination of angular serifs and cropped letters to emulate the geometry of DC's city grid.

After developing the logotype and apple mark we continued to explore a design language based on three colors (red, white and blue baby!) and simple geometric shapes. The result was a modular system that could be rearranged to build murals, cider cans, matches, menus, social graphics and beyond. 

Learn more about Cap Cider here.

Capitol Cider House Logo
wavy flag made of type
construction image of capitol cider house
Can of Cider
Cider Can
matchbooks designed with american flag
inside capitol cider house
Exterior Signage
Mural
Large Mural
cider glasses
can stacked up
Capitol Cider House Menu
menu close up
Website mockup
Cider Brewing
Cider Brewing

We crafted their site to educate consumers both
about Capitol Cider House and cider in general.

Be sure to check it out here.

We crafted their site to educate consumers both
about Capitol Cider House and cider in general.

Be sure to check it out here.

We crafted their site to educate consumers both
about Capitol Cider House and cider in general.

Be sure to check it out here.

We crafted their site to educate consumers both about Capitol Cider House and cider in general.

Be sure to check it out here.

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©Brand Disciple 2015-2020